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In This Issue:

PAII News
Membership Minutes
PAII Forum Digest
PAII Food Feature
PAII Pointer
About INNfo

PAII INNfo Archives
2006 Volume 1
November:

Issue 1

Issue 2
Issue 3
Issue 4

December:
Issue 5
Issue 6
Issue 7
Issue 8

2007 Volume 2
January:

Issue 1
Issue 2
Issue 3
Issue 4
Issue 5

February:
Issue 6
Issue 7
Issue 8
Issue 9

March:

Issue 10
Issue 11
Issue 12

April:
Issue 13
Issue 14
Issue 15
Issue 16

May:
Issue 17

Issue 18
Issue 19
Issue 20
Issue 21

June:
Issue 22
Issue 23
Issue 24
Issue 25

July:
Issue 26
Issue 27
Issue 28
Issue 29

August:
Issue 30
Issue 31
Issue 32
Issue 33
Issue 34

September:
Issue 35
Issue 36
Issue 37
Issue 38

October:
Issue 39
Issue 40
Issue 41
Issue 42
Issue 43

November:
Issue 44
Issue 45
Issue 46
Issue 47

December:
Issue 48
Issue 49
Issue 50
Issue 51

Tuesday, June 26, 2007
Volume 2, Issue 25


PAII News & Announcements:
Members Receive Innkeeping Quarterly (IQ)

Our new four-color magazine, Innkeeping Quarterly (IQ) has been mailed to all members so be sure to look for it! IQ was mailed in bulk, so please allow some time for delivery. However, if you do not receive your copy by the end of this week please email Laura Middleton at laura@paii.org and she will forward another copy. You won't want to miss it!

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PAII Membership Minutes:
Spring Business Survey, 2007 PAII Convention Success Story, &
2007 PAII Convention CDs on Sale until June 30th

Spring Business Survey
Would you like to know how your spring business compared to other inns across the country? Just click on the link below before July 10th and complete a 5 minute anonymous survey. The results will be posted in INNfo so you can gauge your business against other PAII members nationally, this year versus last year. It's important for all of us to know how the industry is doing as a whole so please participate!

http://www.surveymonkey.com/s.aspx?sm=oRktgdOuZeHZLaEvgKJK8g_3d_3d

2007 PAII Convention Success Story
"I learned that I have much more to learn about converting incoming calls into room nights from Don Farrell, presenter of It's No Mystery: Converting Callers to Guests. Both Dan Brown and I took action by hiring Don and having him come to work directly with our staffs. He spent an entire day with the front line staff of The Inn at the Round Barn and the nearby Swift House Inn, and we are both taking advantage of his services. Just today one of my staff was the subject of a mystery shop call. After the call, the trainer called back offering feedback as to how we could have converted the call into more dollars for the inn. It's been great working with Signature Worldwide, and without attending the 2007 PAII convention, we would have never made the connection."
- AnneMarie DeFreest, Inn at the Round Barn Farm, VT

2007 PAII Convention CDs on Sale until June 30th

Get the entire PAII Convention on one CD set for only $169.95 (regular price is $199.95). Listen to sessions you missed and have your staff listen to sessions as part of their training. This is the only educational product of its kind on the market: sixty educational sessions on current topics, tailored specifically to the needs of innkeepers.

To order, go to 2007 Convention CDs. To take advantage of the special sale price of $169.95 for the entire Convention CD set, enter a Redeem Code under Discount Coupons during checkout: PAIIDeal.

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PAII Forum Digest:
Sneaky Credit,
&
More!
If you have not had time to log on to the Forum located in the Members Only section of www.paii.org,
here are some of the interesting topics that have been discussed this past week.

Sneaky Credit
Just got a "credit card" in the mail from Five Point Capital which appears to be a bank. The "credit card" has my name and business name plus instructions on the activation procedure. Very similar to the instructions a credit card has. Difference is the card does not have a magnetic strip. This prompted me to read the verbiage which the card was stuck to. Turns out that this is a leasing company not a bank and clearly states that the card is not a credit card.

Separate LLCs to Own Property and B&B Business
We are considering setting up an LLC to own the property and another LLC to own the B&B business to protect ourselves from potential lawsuits. Is this necessary or is owning the property in our individual names with an LLC business sufficient protection? Creating an LLC to own the property will have significant tax consequences due to capital gains on the value of the property.

Warning! Spam/Virus from your Webmaster?
Be on the lookout for e-mails which look like they come from your webmaster/web hosting company but are actually spam or worse. We received an email with 2 attachments. The email from field was a legit looking address as it appears in all of our emails. I shudder to think what might have happened had we clicked on one of the attachments thinking it was safe as it was from our webmaster. I didn't recognize the email so I checked it out and found out it was bogus.

Waffle Iron and Mix
I am looking for a self timing waffle iron and mix for my guests to use something simple and safe. If anyone has any source for something of that sort, please contact.

Kudos to PAII Staff for "IQ" Premier Edition
Words evade me, trying to express appreciation and admiration for this first issue. Layout-outstanding. Words from PAII Chair, Debbie Mosimann. Inspirational article on Ellen Chenaux ("Yes You Can"). Another on Ray and Kris Rosset (Mixing B& B with a Marriage). Featuring a state association, North Carolina Bed and Breakfasts and Inns (how important our state associations are). Several articles on food-with recipes (highlighting "culinary tourism"). An article explaining Select Registry, about which we often wondered, "Should we, or should we not?" And finally, a really super article about marketing our web site by Scott Seaman. Thanks PAII staff for an outstanding job. Keep up the good work.

OpenList.com
Marchex operates a website openlist.com which is a local guide that includes comments and reviews from across the Web. Someone who had never seen or visited our property put up a misleading and malicious review on Trip Advisor. Trip Advisor subsequently removed that review.
Marchex should have removed it as well. Over the past several months we have repeatedly attempted to contact Marchex to get the situation corrected. Our emails have gone unanswered.

Spa Services on Premises
We are looking at converting one of our rooms to spa services. We have talked to an owner of a spa in a different city, she is in more of a resort type, and we are in a city with 400,000 and are located in an urban area. We have offered packages with massages through one of the local spas. We have had a few takers on the massages not a lot. In our conversations with her she suggested we package all our rooms with a massage on the weekends and during the week as an addition to the room. Has anyone done this, any other ideas?

PAII Conference Location Question
Who decides where the conference is going to be held from year to year? Does PAII ask the membership in a survey for preferred locations?

Aspiring Innkeeper Seeks Shadowing Opportunity
Do you have a small inn? An eco-groovy inn? If any current innkeepers are open to it, I would interested in coming out to your inn and spending some time helping out to learn firsthand about being an innkeeper. I have a flexible schedule an am willing to pay my travel costs and my personal expenses while there. I would love this kind of opportunity.

Wood Burning Furnaces
It "seems like an eternal" quest to find the right property. We came across a B&B that uses an outdoor wood furnace to heat their house. What is really interesting is it sits outside, burns up to 5 ft lengths of wood, in dead of VT winter, needs to be stoked about once a day (every few days as the weather warms up). She said it burns really clean too—not a lot of dust that most wood heat brings. Anyway thought if people were looking to replace their heating systems might be worth looking at.

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PAII Food Feature:
Iced Coffee Slush from WelshSpirit Coffee Company
Let us feature a recipe from your inn!
Please send your submission (and a photo of the dish if available) to Laura@paii.org.
Linda J. Welsh, Founder / Owner, of WelshSpirit Coffee Company (www.RabbitsRunJava.com) offers this recipe for Iced Coffee Slush. You can keep this coffee in the freezer and serve anytime. Yields 12 servings

Ingredients:
3 cups hot strong brewed coffee
1 ½ - 2 cups sugar
4 cups milk
2 cups half and half
1 ½ tsp. vanilla extract

Directions:
- In a freezer-safe bowl, stir coffee and sugar until sugar is dissolved.
- Refrigerate until thoroughly chilled.
- Add the milk, cream and vanilla.
- Freeze. (Freeze in smaller containers so you don't have to thaw it all at once.)
- Remove from the freezer several hours before serving.
- Chop mixture until slushy, serve immediately.

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PAII Pointer:
Guests with Allergies
For those guests with allergies and asthma conditions, minimize the number of toss pillows to decorate the bed. They collect a lot of dust and allergens. Also, when cleaning use natural, unscented cleaning products—along with natural alternatives such as baking soda and vinegar.

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About INNfo

INNfo is published weekly. Annual subscription is included in the price of membership.

Publisher
Professional Association of Innkeepers International (PAII)

Editor-in-Chief
Laura Middleton

Production Coordinator
Laura Middleton

Editorial Staff
Laura Middleton, Karen Hudgeons, Jeanine Zeman

Editorial Suggestions and Contributions
Editorial comments and suggestions are welcomed. In addition, if you have a suggestion or would like to contribute news and announcements for INNfo, please contact INNfo’s Editor-in-Chief, Laura Middleton, at 856.310.1102 or Laura@paii.org.

Advertising Rates & Information
Weekly sponsorship ads are available. Please send all inquiries to Marlene Sapir at marlene@paii.org or 856.310.1102. MC/VISA/AMEX/DISCOVER accepted.


Editorial Offices

c/o PAII
207 White Horse Pike
Haddon Heights, NJ 08035
Phone: 856.310.1102 • Fax: 856.310.1105
membership@paii.orgwww.paii.org

Title Image Courtesy of Jumping Rocks

©2007INNfo, all rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means without written permission from the editor.
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