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Heartland
of America
Innkeepers Conference
March
6-8 , 2005
Workshops
On
the Road to Successful Innkeeping
Special seminar for Aspiring Innkeepers
Michael Pinkston, PAII, NJ
Travel Trends at the Crossroads
Pam Horovitz, PAII President and CEO, NJ
Twenty travel trends that will affect your business in the coming
months - learn all about them and how to use them to your advantage.
Insurance: Issues and Answers
Operations Track -All levels
Jim Barnett, Roy N. Borden Insurance, AR;
Jim Wolf, James Wolf Insurance, MD;
Moderator, Hugh Daniels, Ask Hugh Consulting, UT
Get perspective on one of the hottest topics in innkeeping today.
Learn the realities of the insurance industry, what to do to get
the best rates and how to educate and protect yourself.
Increase Profitability
without Increasing Occupancy Marketing Track - All levels
Davide Scyoc, dnj Specialties, GA
Kristie Rosset,
Lookout Point Lakeside Inn, AR
Terry Hammer, Hermann Hill Vineyard &, MO
Moderator, Kate
Schandl, Alpenhorn Gasthaus, MO
In 2004, non-room revenue at Ray & Kristie Rosset's inn increased
131% over the previous year. Kristie and other panelists share
ideas to increase your revenue per guest including weddings, pet
charges, gift shops, unique products, gift certificates, specials,
meeting room rental, minimum fees, cancellation fees, re-structuring
rates and more.
How to Manage Your Website
Technology Track - Advanced
George Newman, Third Millennium Marketing, CT
Master your domain: How to manage all or some of your website.
Strategies to implement the
do-it-yourself aspect of your site.
Attractive & Unforgettable
Food Track - All levels
Brenda Frese, Moose Landing B and B, KS
Judy Vickers,
Back in Thyme Guest House & Herb Garden, KS
Develop a memorable style that is unique to your inn. Tantalize
your guests' senses by using simple folds of napkins, beautiful
garnishes, color for your breakfast plates and alluring table
settings.
Business Basics New and
Aspiring Innkeeper Track - Basic
Dave Zupancic, David P. Zupancic, CPA Chartered
Learn the fundamentals that every successful innkeeper adheres
to for managing information, money and resources.
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Basic is
for newer and aspiring innkeepers, those with limited experience
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Advanced
is for seasoned innkeepers. Less experienced innkeepers may attend,
but are encouraged to find a "Mentor" to ask questions
after the session. Mentors are identified by a star on their badge
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All levels
indicates information appropriate for new as well as experienced
innkeepers
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